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The Advantages and Disadvantages of Digitalizing Communication With Business Partners

  • 2023.1
  • Executive Partner MASAKAZU KASHIMURA

The Advantages and Disadvantages of Digitalizing Communication With Business Partners

  • 2023.1
  • Executive Partner MASAKAZU KASHIMURA

Communication with sales and service partners is critical for the effective management of existing operations but can also act as a driver for transformation such as new business development and value chain restructuring.
While changes in the environment and technology have dramatically improved the efficiency of communicating with such business partners, they have also presented new challenges.
This report presents three approaches to tackling such challenges based on countermeasures taken by leading companies against real examples of such challenges.