Social Contribution Activities

Pro bono

“Pro bono” refers to volunteer activity in which we make use of our professional skills and expertise.
As one of the largest consulting firms in Japan, we contribute to solving social issues and building a sustainable society by offering our accumulated expertise and specialized skills free of charge.

Japan Voluntary Organizations Active in Disaster（JVOAD）

【NPO Overview】
JVOAD is a national organization that serves as an intermediary disaster support group, collaborating with local government agencies, social welfare councils, NPOs, etc. to coordinate support efforts to eliminate "gaps and inconsistencies" in the event of a disaster. During non-disaster periods, JVOAD focuses on disaster preparedness by creating mechanisms for coordination of victim support and establishing diverse disaster support networks at the prefectural level.

公式HP

【How We Supported】
We developed new collaboration strategies that link key challenges in Japan's disaster relief efforts with the capabilities of corporations. Our focus was on fostering sustainable frameworks to attract corporate sponsors. We supported the formulation and execution of fundraising strategies to achieve these goals.

Nonprofit Organization Fellow Job Station

【NPO Overview】
Fellow Job Station is an organization that operates businesses utilizing knowledge and technology in the field of ICT to empower individuals with disabilities become mentally and economically independent, allowing them to participate in society and find fulfillment through work. In recent years, the organization has expanded their business not only in the field of ICT, but also in agriculture, restaurants, and the arts; providing diverse opportunities for individuals to thrive and contribute.

公式HP

【How We Supported】
We defined the skills needed and the level of skills required for the 10 businesses operated by Fellow Job Station. We also developed a roadmap to facilitate the employment of individuals with disabilities. Additionally, we assisted in the development and implementation of a plan to expand sales channels for clothing and accessories produced and sold by people with disabilities.

Delivery of Information as
a Social Contribution Activity

At present, amid the global trend toward the achievement of a sustainable society, each company faces greater expectations than ever to fulfill its responsibilities from the viewpoint of sustainability, in addition to achieving its own development.

In response to these circumstances, we aim to contribute to business expansion while addressing social issues premised on sustainability by delivering to the world the knowledge that we have accumulated as one of the largest consulting firms in Japan. Reflecting this desire, we deliver information via various media, including books about digital transformation (DX) that has been our strength. Examples include the following.

Books

SX　Sustainability Management Practice

(Nikkei BP)

Sustainability management is rapidly increasing in importance, and if a company lags behind in SX (Sustainability Transformation), there is a high possibility that the survival of the company itself will be in jeopardy.
So how do companies actually proceed?
BayCurrent, which has supported SX in many Japanese companies, thoroughly explains specific theory for practicing sustainability management with corporate case studies.

• October 27, 2022

Impressive CX

"10 new strategies" and "7 signposts" for Japanese companies (Toyo Keizai Inc.)

The core of CX (Customer Experience) is to continue to exceed customer expectations, and all companies should aim for CX that impresses their customers.
We looked at CX from various angles, such as consumer changes occurring in the modern digital society and discussions that cut from cutting-edge academic research.
In addition, it organizes "10 new strategies" and "7 signposts" for Japanese companies to realize Impressive CX, and is a must-read book for all business people

• August 26, 2022

The Intersection of Strategy Theory and DX

Deciphering the Core of DX through Management Theory (Toyo Keizai Inc.)

Is it really okay to overlook the current situation that strategy theory and DX (Digital Transformation) are connected "just somehow" ? Acknowledging that problem, this book deciphers DX cases through the lens of management theory and strategy framework to show the strong links between strategy theory and DX. Discussions with executives working at the leading edge of DX are also included.

• July 30, 2021

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