Mobility

The mobility industry is currently undergoing an unprecedented transformation. The structure of the entire industry is undergoing major change in response to the rise of new companies in North America and China, the shift to EVs for decarbonization, and ever-increasing legislation. It is essential for companies to respond quickly and flexibly, and new approaches are required to maintain and strengthen their competitiveness.

Frontline Topics

The rise of new companies and their international competitiveness

The international competitiveness of Japanese OEMs is weakening in comparison to the new technologies and services that new companies in North America and China are introducing to the market one after another.

A multi-directional ecosystem

How to involve ecosystems that will increase with Software Defined Vehicles (SDVs) and the importance of collaboration with related companies and different industries.

The Difficulty in Developing an Exit Strategy for Moving Away from Internal Combustion Engines

The shift to electrification aimed at decarbonization is making it difficult to find internal combustion engine-related parts and suppliers, and the pace of the overall market trend is changing.

Authentication fraud issues reveal resource shortages

With the ever-increasing number of regulations and requirements, the certification and evaluation system built up over many years is reaching its limits, and OEMs are running out of resources overall.

Issues

Technology supporting SDV

How to build technology through in-house development and collaboration with other companies to provide autonomous driving and connected services.

The process of realizing software ownership

Process and organization for changing from traditional waterfall-type long-term development to software-centered short-term agile development.

EV shift and supply chain

How to build an optimal supply chain for the increasingly competitive electrified parts market and the shrinking internal combustion engine parts market.

Securing and developing human resources

How to secure strong human capital amidst increasing turnover and exits from industries, through a combination of reskilling, automation, outsourcing, and other strategies.

Cases

Creating a Data Platform Business Using AI for Dashcam Video Analysis

We provided comprehensive support to clients aiming to create new value through "Kotozukuri," from new business planning to system development. In this process, led the development of an AI-based driving diagnostic system.

Formulating Future Business Models Based on the Latest Trends in the V2X Market

Based on the trends in the V2X market, we created a To-Be model that took into account the utilization of customer assets and the complementation of insufficient capabilities. In areas where a launch was possible in the near future, we designed a detailed model including operational aspects.

Formulating a Strategy for Utilizing DAC Technology for an Automotive Parts Manufacturer

We conceptualized a strategy to monetize the novel Direct Air Capture (DAC) technology owned by an automotive parts manufacturer through collaboration with external companies. After evaluating the technology's uniqueness and advantages, we were exploring partnerships with promising companies.

Supporting Innovation in Future Mobility

In the rapidly evolving automotive industry, we supported the development and execution of competitive strategies for future mobility. We created roadmaps based on national strategies and competitive trends, and addressed technical challenges using digital twins.

Renewal of Warehouse Management System at Japan’s Largest Parts Logistics Center

To address the challenge of continuing to operate an aging system, we developed a blueprint for a next-generation system that combines ERP, WMS, and WCS functionalities.

Business Reform through Process Mining

We used system usage logs as input to visualize and reform business processes through process mining. We achieved efficient business reform by employing highly accurate data analysis and AI-driven improvement proposals.

Insights

Change Management with the Shift to Software-Defined Vehicles

"Software-Defined Vehicles" (SDVs), where primary automotive functions are defined and implemented through software, has been brought to the market, led by Tesla and other manufacturers in China. In the era of SDVs, the focus often shifts to the technological aspects, such as the increasing importance of software development. However, to enhance the competitiveness of automotive manufacturers, it is crucial to deeply understand the characteristics of SDVs and address non-technical challenges, such as organizational restructuring.

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