“BNPL”, a New Form of Deferred Payment, and the Future of Consumption and Payment
- 2022.6
“BNPL”, a New Form of Deferred Payment, and the Future of Consumption and Payment
- 2022.6
“Deferred payments" have been around for some time. However, combined with the expansion of e-commerce and digitalization, a new type of deferred payment service called “Buy Now Pay Later (BNPL)” has emerged. In this sense, it is both old and new.
BNPL meets the complex needs of diverse consumers and is said to be highly compatible with Generation Z.
This article will examine how BNPL will impact the Japanese market.
